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How it works

Two Phases, One Workshop

Phase 1 answers "can this be made, and does it work?" Phase 2 answers "will anyone buy it?" They run in the same workshop, off the same drawings, so the second one does not start from scratch.

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Why it matters

What a handoff costs you

The standard route is two companies. A prototype shop builds you one unit, by hand, to look and feel right. Then you take it to a manufacturer, and the manufacturer tells you it cannot be made that way — not at that cost, not with that process, not in that material.

So the design goes back for re-engineering. You pay for engineering a second time, to a second company, who now has to reverse out decisions the first one made for reasons nobody wrote down. The schedule slips by months. And the unit you fell in love with is not the unit that ships.

None of that is anyone behaving badly. It is what happens when the people who design the prototype are not the people who have to produce it, and have no stake in whether it can be.

What we do instead

We take Phase 2 as a constraint on Phase 1. The prototype gets designed for the process that will make the batch — which sometimes means a less elegant prototype, and always means a cheaper product. Then the same workshop runs the first units.

You pay for the engineering once, and the thing you approved is the thing you get.

Phase 1

A prototype that actually works

One unit that performs the function, tested, and engineered so that a batch can follow it.

STAGE 1

Brief

What the product has to do, who buys it, and what "working" means for this specific thing. A speaker and a surgical tool both "work", but not in the same way.

STAGE 2

Quote

Itemized, so you can see what you are paying for rather than one number at the bottom. Nothing is due to get it.

STAGE 3

Design

Mechanical, electronic and enclosure designed together, and designed for the process that will later make the batch. You approve the design before anything is cut.

STAGE 4

Build and test

We build it, test it, find what is wrong, and fix it. Finding problems here is the job — it is much cheaper than finding them in Phase 2.

STAGE 5

Your decision

You get the unit and the test results. You decide whether this product is worth producing. Stopping here is a legitimate outcome, and a cheap one.

Phase 1 — schedule
Quote turnaroundpending
Design to tested unitpending
Starting pricepending

Stopping after Phase 1 is a real option. If the tests say the product does not work, or the cost per unit lands somewhere nobody will pay, the right move is to stop. You will have spent one phase finding that out instead of a tooling budget.

Phase 2

Your first small batch

Enough units to sell, review, or trial — not enough to ruin you if the market says no.

STAGE 6

Production sample

One unit made the way the batch will be made, not the way the prototype was made by hand. This is the step most projects skip and then regret.

STAGE 7

Your approval

You sign off that production sample. Only then does a run start. What you approved is what you receive.

STAGE 8

Batch run

The first units, in real materials, by the real process.

STAGE 9

Pack and ship

Packaging and logistics quoted with the run rather than discovered at the end.

Phase 2 — schedule
Minimum batchpending
Sample to delivered unitspending

Why a production sample, separately. A hand-built prototype and a process-built unit are different objects. Signing off the prototype and skipping the sample is how a run of 50 arrives with a flaw that was never in the thing you approved.

Start with Phase 1

One working unit, and an honest answer about whether to build the rest.

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